Uncategorized

How can you create a mobile hotel app that meets all your needs? So you’ve finally decided to take that big step. You’ve decided to proceed with developing a mobile hotel app for your hospitality brand or group in order to take advantage of the many benefits of mobile guest engagement. The next step is […]

Is a Mobile Hotel App or Mobile Website More Beneficial for Hotel Marketing and Guest Engagement? One of the most crucial responsibilities for a marketing team is to invest in hotel websites and ensure that sites are mobile optimized. More recently, hotel marketers have also had to consider the importance of a hotel’s mobile app. […]

EXECUTIVE INSIGHT This post provides insight directly from a member of our executive committee, CEO & President David Adelson. The news about the release of my company’s new hospitality-specific in-room tablet is out, and I felt it would be appropriate to address why we felt like this move was necessary. The iPad was released in […]

Our team is excited to be attending HITEC for another year, and this year the event is taking place in New Orleans, one of the most soulful cities in the U.S. In preparation for the trade show, we’ve unveiled a new hotel app, but this one is especially for hoteliers and those interested in hotel […]

It’s no secret that mobile technology is the way of the future. In 2009, mobile app downloads reached 2.52 billion, and that number is projected to reach 268.69 billion in 2017. With technology rapidly evolving, hoteliers need to keep up with the evolving preferences of their guests by harnessing the benefits of a hotel app […]

It’s that time of year again: HITEC 2016. For those with an interest in hospitality technology trends, it’s an exciting time that promises to be very interesting judging from recent headlines. Anyone who has previously attended HITEC knows it can be an ideal environment to see the newest hotel technology, attend presentations by key thought […]

Hoteliers know there’s value in collecting guest data, and hotel technology and use of mobile have made it more efficient for the hospitality industry to gather it. But with the benefits are also risks and challenges. Chris Oberli, VP of e-commerce and interactive at Mandarin Oriental Hotel Group, said, “We would like to get as […]

Connected living is quickly becoming a reality. Nearly every aspect of our lives involves devices of some sort. The number of new connected devices is expected to surge by 30 percent from last year to 6.4 billion as part of the rising Internet of Things trend, per Gartner. The expansion of the hotel technology trend […]

Adoption of hotel technology is the talk of the industry. About 54 percent of hoteliers plan to increase hotel technology budgets this year, and 19 percent plan to invest at least 9 percent or more of revenue on hotel IT needs. However, many in the industry express concern or frustration with the demands of expanded […]

Hotel brand apps and other forms of technology are serving to connect guests with the industry. The entire industry is buzzing about hotel technology and how to make the most of it. Figuring out how to use hospitality technology trends to help achieve goals, such as increase hotel revenue and guest satisfaction, can be challenging. […]

Hotel apps stand to benefit from more strategic mobile advertising. Good news for mobile hotel apps. Total app downloads from both Google’s Play Store and the iOS App Store increased 8.2 percent in Q1 of 2015 over the previous year, with more than 17 billion downloads total. Mobile users are also spending more time using […]

Green Hospitality and moving toward increased sustainability practices have become a large industry focus. This is in part because it’s an issue that matters to more consumers (more than half of travelers say the social and environmental impact of a hotel is a consideration when booking). The benefits of going green as a hospitality business […]

What are some things to avoid in order to be successful with new hospitality technology? The benefits of upgrading a hotel with the latest technological advancements are multiple. Improved guest satisfaction, the creation of new revenue channels, and more efficient hotel operations are only a few of the positive results possible from utilizing the latest […]

Hospitality customer engagement technology could help innovate guest experience and revitalize loyalty programs. Improving guest engagement and experience is taking center stage on the list of priorities for the hospitality industry as reports emerge showing that guest expectations have rapidly evolved over the past few years. An increase in guest engagement can indicate an increase […]

Hotel keyless room entry is arguably the most talked about hotel technology trend currently available. It’s a game changer. Mobile access at hotels empowers guests with the ability to bypass the usual hotel check-in process. They skip traditional procedures and can head to their room more quickly to unlock their guestroom door through contactless mobile […]

Hotel technology helps Latin American hospitality rebound following turbulence. Latin American hospitality and tourism have experienced a bit of turbulence in recent years, with both highs and lows marking the industry’s performance. Hospitality investors largely express optimism in regard to this region, though. “We are in a moment where there is a slowdown of the […]

How is hotel technology empowering North American hospitality to better serve its modern staff and guests? North American hospitality has rebounded quickly following the economic recession, leading to a period of relative prosperity in recent years. Reports project that hotel occupancy rates will continue to break records through 2017, translating into increases in room rates […]

Hospitality technology will only succeed when it comes to providing insightful guest data through hotel system integration. It’s become commonplace for there to be several different hotel systems by various hotel technology vendors and software developers running at a single property. Such a reality means that many hotels have a fragmented back-end environment that can […]

What is the future of technology in European hotels? The European hospitality industry is stronger than ever. It’s one of the continent’s fastest-growing industries for employment, and hospitality investment in Europe exceeded its all-time high, increasing by almost 50 percent from 2014 to 2015. According to a 2015 report, investors in the European hospitality industry […]

A majority of travelers are not loyal to a hotel brand. How can hospitality technology improve the state of hotel guest loyalty? One of the top challenges faced by hospitality marketers, apart from increasing revenue, is better connecting with and engaging hotel guests. Customer experience has become one of the most important considerations for a […]