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iHeartRadio and KEYPR Join Forces to Deliver Custom Music in Hospitality

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Collaboration Brings iHeartRadio-Curated Music to Hotel Guests via the KEYPR Hospitality Platform

KEYPR®, the leading hospitality technology company whose cloud-based platform integrates an end-to-end hospitality experience for guests, staff, and management through embedded and mobile devices, announced today it has joined forces with iHeartRadio, iHeartMedia’s all-in-one digital music, podcasting and live streaming radio service, to seamlessly bring a new custom music experience into hotel rooms across the country.

iHeartRadio offers guests thousands of Live Radio stations from across the U.S., personalized custom Artist Radio stations, and the top podcasts and on-air personalities available everywhere listeners are. Plus, iHeartRadio features easy-to-use, on-demand functionality which makes radio truly interactive and connects listeners directly to their music collections. On-demand subscription features include personal music libraries and playlists; the ability to search and play any song instantly; and the option to save and replay songs directly from live and custom radio listening.

“Offering an easy-to-use seamless music experience everywhere listeners are, is paramount to iHeartRadio,” said Jessica Jerrick, Executive Vice President of Business Development and Partnerships for iHeartMedia. “We are excited to work with KEYPR on our first hospitality space integration. Together, we further enhance the guest experience by bringing iHeartRadio’s world-class music content and top personalities directly into their hotel room through KEYPR’s innovative platform.”

This partnership also opens up the opportunity for hotels on the KEYPR platform to curate custom playlists. From a guest perspective, iHeartRadio is easily accessible directly via in-room tablets where hoteliers can decide which custom music experiences to highlight. On the back end, hotels receive reports with usage and behavior data which they can use to improve service and further enhance the guest experience.

“Guest engagement on the KEYPR platform is consistently above 90 percent across our entire property mix. Our rich data shows that hotel guests are using our enabled devices to manage their stay, order services, make reservations and access entertainment,” said KEYPR CEO Robert Stevenson. “Continuing to grow our content library and working first-ever integrations with great partners like iHeartRadio only helps to increase that engagement and further our commitment to delight our hotel customers and their guests.”

About iHeartMedia

With over a quarter of a billion monthly listeners in the U.S. and over 85 million social followers, iHeartMedia has the largest national reach of any radio or television outlet in America. As the leader in multiplatform connections, it also serves over 150 local markets through 858 owned radio stations, and the company’s radio stations and content can be heard on AM/FM, HD digital radio, satellite radio, on the Internet at iHeartRadio.com and on the company’s radio station websites, on the iHeartRadio mobile app, in enhanced auto dashes, on tablets, wearables and smartphones, and on gaming consoles.

iHeartRadio, iHeartMedia’s digital radio platform, is the fastest growing digital audio service in the U.S. and offers users thousands of live radio stations, personalized custom artist stations created by just one song or seed artist and the top podcasts and personalities. With over 1.4 billion downloads, iHeartRadio reached 100 million registered users faster than any other radio or digital music service.

iHeartMedia’s platforms include radio broadcasting, online, mobile, digital and social media, podcasts, personalities and influencers, live concerts and events, syndication, music research services, and independent media representation. iHeartMedia is a division of iHeartMedia, Inc. (OTCBB: IHRT). Visit iHeartMedia.com for more company information.

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