Oaklawn Racing Casino Resort Selects INTELITY as Part of $100 Million Expansion Project

The prestigious brand looks to hospitality’s broadest platform to prioritize guest experience in new hotel

INTELITY®, the broadest guest engagement and staff management platform in hospitality, announced today that it has partnered with the renowned Oaklawn Racing Casino Resort in Hot Springs, AR. The racing casino resort recently announced a multi-million dollar expansion project, one of the largest hospitality investments in the state’s history, which includes the construction of a new event center, expanded gaming area, additional restaurants, and a luxury hotel, pool, and spa.

“We’re pleased to have been selected by Oaklawn as they embark on this expansion into hospitality,” said INTELITY SVP of Sales, Benjamin Keller. “After a thorough and highly competitive selection process including multiple customer references, technical reviews, and site visits, we’re ecstatic to have earned their business. Our existing customer base is our biggest asset and we’re excited to be welcoming Oaklawn to the INTELITY family.”

Founded in 1904, Oaklawn Racing Casino Resort has a rich racing history and also offers non-stop casino action year-round. It is the #1 tourist attraction in Arkansas and is home to The Racing Festival of the South and, most notably, the annual $1 million Arkansas Derby. Oaklawn regularly ranks among the top five Thoroughbred racetracks in North America in purse structure and attendance.

“We are excited about this new chapter for Oaklawn,” said Wayne Smith, Oaklawn Racing Casino Resort’s General Manager. “As we invest in building our new luxury hotel, implementing the right technology is a top priority. INTELITY offers solutions that will help us provide an enhanced experience and elevated service features that will help us exceed the expectations of our guests.”

Oaklawn will use INTELITY’s award-winning platform to create a frictionless guest experience across the property. Guests will have access to a fully branded mobile app, with mobile check-in and mobile key, the ability to request services and amenities, book reservations, view current promotions and communicate with staff. The new hotel will feature in-room tablets in every guest room and suite, which function as a digital compendium, offer access to all the property’s services, in-room dining, hotel promotions, events and retail offerings, and much more. Oaklawn will also offer tablets in public areas to provide guests with access to rich property and local information.

“We are proud to work with properties like Oaklawn as they grow and develop to address the needs and expectations of the modern traveler,” said Robert Stevenson, INTELITY CEO. “Our robust platform will give the Oaklawn team the tools they need to successfully craft personalized guest experiences and provide elevated service.”

To learn more about the INTELITY platform, please visit the website or email demos@intelity.com to schedule a demo.